Priscilla McKinney, CEO of Little Bird Marketing, is a popular keynote speaker, prolific blogger, podcast host, industry innovator and diversity champion.
Best known for making waves in the digital marketing industry, Priscilla has been featured on numerous podcasts, is the President of American Advertising Federation Heartland and has received numerous design, entrepreneurship and industry awards. Along with her expert team, she developed the SOAR System - a proprietary process designed to create sustainable lead generation for busy leaders so they can have confidence in the growth of their company without losing focus on their other responsibilities.
Priscilla personifies creativity, entrepreneurship and authentic leadership – inspiring others to truly carve out their own path of success in her uniquely funny, no-nonsense and slightly irreverent way. Oh, and don't give her caffeine. She doesn't need it.
Vice/Versa, Rule of 15 and more: Anchors that Uplevel Your LinkedIn Game
Once people realize LinkedIn is more than a CV repository they start posting. Sadly, there is no real strategy and they give up early as traction is not won with sporadic posts aimed at no one in particular. Others collect contacts like there might be some trade in value some day. Others are using LinkedIn to grow a quality network of engaged professionals and serve up content that is relevant to the emerging and persistent challenges their most ideal client is facing. Priscilla McKinney shares a few quick anchors that keep the pros focused on actions that make a difference and ultimately move the sales needle on LinkedIn.